The global average across the 600 breached organisations studied in IBM’s 2025 report, before regulatory fines and lost business are fully counted.
IBM Cost of a Data Breach 2025Your data. In AI. Tracked.
Your team uses generative AI every day, and so does your sensitive data. Tracehold checks every prompt in the browser before it is sent and, depending on your policy, logs it, warns the user, redacts the sensitive part or blocks the send.
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This panel is an illustrative simulation with sample data for demonstration purposes only. It is not a live customer conversation, and the extension's mode switcher, review popover and today’s stats shown here are demo controls, not connected to a real account.
The right policy for every finding
Not everything gets blocked. Tracehold matches the response to the risk, in real time.
Allow
No sensitive data detected. The prompt goes through untouched.
Observe
Content is flagged and logged. The user is not interrupted.
Redact
Sensitive values are replaced with placeholders before the prompt is sent.
Block
The request is stopped. The user sees why.
You decide on every prompt.
Full control.
Every prompt is checked in the browser before it reaches any generative AI tool, and your policy decides what happens to it next.
Tracehold understands AI traffic
Every prompt passes through four stages in the browser, before it reaches any AI tool.
Classify the destination
Approved AI tool or shadow AI.
Inspect the content
Prompt and attachments checked against more than 1,600 rules: identity numbers, bank and card details, credentials and API keys.
Enforce the policy
Block, redact, warn or log, based on severity and destination.
Register and analyse
Each event reaches the console as metadata (data type, severity, destination, action) plus a masked sample. It feeds alerts, reports and your SIEM.
Detections & incidents
Last 24hA detection engine that runs in the browser
More than 1,600 rules check what people type, paste and upload to AI tools. Patterns, check-digit validation, heuristics and nearby context decide what counts as a finding. Then your policy decides what happens.
Add any term your company must keep confidential or private.
Check digits and context
Rules validate check digits and read nearby context, so there are fewer false alarms.
Many countries
National ID numbers, bank and card details recognised across countries.
1,600+ built-in rules
Identity numbers, bank and card details, credentials and API keys.
Your own keywords
Add project code names, client codes or internal product names, one by one or from a CSV.
LLM classifierBeta
Optional second layer on top of the rules, switched on per organisation. Governance plan. The text travels in transit and Tracehold does not store it.
One platform to govern every AI
Shadow AI discovery
Which AI tools are in use, by whom, and whether each one is allowed.
In-flight inspection
Deep analysis of prompts and files before anything is sent.
Severity policies
Block, warn, redact or log, based on team, destination and data type.
Audit & SIEM
Events and reports for your audits, with SIEM export over HTTPS (Splunk HEC or CEF).
Beyond the browser
Windows and Linux endpoint agents extend protection to USB drives, printing, screen captures of protected Office documents and AI coding tools in the terminal, not just the browser.
Correlation & incidents
Chain repeated or patterned detections, like a slow drip of exfiltration attempts, into a single security incident instead of scattered alerts.
See what slips through. Then stop it
Tracehold catches sensitive data and unapproved AI in real time, in the browser.
Unapproved AI tools in use · recognised across more than 300 AI tool domains.
This panel is an illustrative live-demo simulation with sample application names, for demonstration purposes only. It is not a real customer's data.
What a single careless paste really costs
You don’t have to take our word for it. Independent research puts hard numbers on what happens when sensitive data reaches AI tools unchecked, and on what prevention is worth.
Breaches involving unsanctioned AI tools averaged $4.63M, and 97% of organisations hit by an AI-related incident lacked proper AI access controls.
IBM X-Force analysisEuropean regulators issued around €1.2 billion in fines in 2025 alone, and personal-data breach notifications now run at 443 per day across Europe.
DLA Piper GDPR survey 2026Organisations detect an average of 223 monthly attempts to put regulated data, source code or credentials into generative-AI prompts.
Netskope GenAI report 2025All figures come from independent third-party research. Sources open in a new tab.
Evidence for your audits
With Governance, findings are mapped to 39 controls across six frameworks, with a report you can export for each one. The mapping is product guidance, not legal advice. These reports support your audits; they are not a certification of Tracehold.
Tools nobody approved show up as shadow AI.
Push the browser extension with your usual device management. The Windows and Linux agents are optional.
By default prompt text is not sent to the console: only metadata, a masked sample and, from endpoint agents, a short masked excerpt.
Each organisation’s data is kept apart with PostgreSQL row-level security.
Governance maps findings to 8 EU AI Act controls and exports a report for it. The console keeps a register of the AI tools in use.
Governance maps findings to 6 DORA controls and exports a report for it.
Governance maps findings to 4 NIS2 controls. For an incident you open a NIS2 report on, the console tracks the indicative Article 23 deadlines (24 hours, 72 hours, 30 days). It never notifies an authority on your behalf.
Governance maps findings to 10 GDPR controls. Special categories (Art. 9), such as religion or political opinion, are flagged only when a personal identifier is nearby.
Governance maps findings to 6 ISO 27001 controls and exports a report for it.
Governance maps findings to 5 SOC 2 controls and exports a report for it.
Questions buyers ask first
Will my team notice it?
What about AI tools we haven’t approved?
Do you store our prompts?
How is it rolled out?
Does it help with GDPR and the EU AI Act?
What does it cost?
Take control of AI in your company
Book a demo, or leave your work email and we’ll get back to you.
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Or try our free browser extension
For one person in one browser. It blocks passwords, API keys and common personal data before they reach ChatGPT, Claude, Gemini or Copilot, up to 3 blocks every 5 hours. No account needed.
Good to know: it has no console, team policies or reports: those come with Insight and Governance.
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