Privacy Policy

1. Information We Collect

When you contact us through our website, we collect the following information:

  • Name and email address
  • Company name (optional)
  • Message content
  • IP address and browser information
  • Timestamp of your submission

2. How We Use Your Information

We use the information you provide to:

  • Respond to your inquiries and provide customer support
  • Schedule product demonstrations
  • Invite you to our pilot program if applicable
  • Improve our services and website
  • Comply with legal obligations

3. Data Storage and Security

Your data is stored securely using industry-standard practices:

  • Data is encrypted in transit and at rest
  • Access is restricted to authorized personnel only
  • We use Google Sheets for data storage with appropriate access controls
  • Regular security audits and updates

4. Data Sharing

We do not sell, trade, or otherwise transfer your personal information to third parties, except:

  • When required by law or legal process
  • To protect our rights and property
  • With your explicit consent
  • To trusted service providers who assist in our operations (under strict confidentiality agreements)

5. Your Rights

Under GDPR and other applicable privacy laws, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Object to processing of your data
  • Data portability
  • Withdraw consent at any time

6. Cookies and Tracking

We use Cloudflare Turnstile for bot protection. This service may set cookies to verify that you are human. We do not use tracking cookies for advertising or analytics purposes.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law. Typically, this means:

  • Active leads: Until the inquiry is resolved or you opt out
  • Pilot participants: For the duration of the pilot program plus 2 years
  • Legal compliance: As required by applicable laws

8. International Transfers

Your data may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data in accordance with this privacy policy and applicable laws.

9. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any material changes by posting the new privacy policy on this page and updating the "Last Updated" date below.

10. Contact Us

If you have any questions about this privacy policy or our data practices, please contact us:

Email: info@tracehold.com
Company: Tracehold B.V.
Address: Werfkade 25, 1033 TA, Amsterdam, Netherlands

Last Updated: 10/26/2025